Who we are

Welcome to The Loop co.

Whether it’s for the general public or for private companies, our aim is to enable people to embrace circular economy in their business models and daily lives.

We are a group of enterprises that develop sustainable technology for various, different clients.

The Loop co.'s logo in 3D version
what we believe in

Our values

These are the premises that define our mission and the way we have always operated.


People first

We create sustainable solutions that are available and accessible to every single individual by understanding their needs, and how we can help them transition to a more sustainable lifestyle with economically attainable products.


Empower businesses

Besides consumers, we capacitate and provide businesses with tools to adopt circular economy practices and disrupt traditional value chains.


End preconceptions

By guaranteeing a safe, human-centered and maximum quality circular channels, we’re gaining the public’s trust to change their consumptions habits safely.

Our enterprises

While embracing sustainability, social innovation, and technology as our main courses of action, the group is organized into three different companies.

Enterprise Solutions

We have a large software development and trusted IT consultants team with experts in various technologies that can help elevate your project to the next level.

Work with us

Loop Circular

This sector is in charge of everything concerning circular economy and e-commerce. We created our own end-to-end operating system called LoopOS which monitors every step of the way, while certifying the products quality.

Work with us

ZEROO Smart Packaging

In collaboration between The Loop co. and Loja Zero, our goal is to end single-use packaging and switch to reusable and digital packaging solutions.

Work with us

Without our Loopers, we wouldn’t be who we are today. It is with that in mind that we constantly look for and recruit new talents, while also invest in their education and development.

Become a Looper


Summer Intership Programs


Talks per year



Who trusts us

Our clients

Partnership means collaboration, cooperation and trust, which we have gained from more than 50 brands.

Work with us

We started out as a Spin-Off embed in IPN institution created by the University of Coimbra.

In the very same year, we participated in initiatives such as Startup Weekend Coimbra and ineo start, in which our project was recognised and awarded.

Manuel Tovar, our COOJoão Bernardo Parreira, our CEO

Launching of Book in Loop’s second generation platform with Sonae MC as a partner.

We hosted our first edition of summer internships, which have continuously happened throughout the next years (until today), and is responsible for most of our recruitments.

Continente logoBook In Loop logoNote! logo

Our project was the first ever social project to receive venture capital funds in Portugal.

Ricardo Morgardo and João Rodrigues joined our team.

Ricardo Morgado, our CSOJoão Rodrigues, our CTO

BabyLoop, our second circular economy platform, was founded offering a safe, regulated and quality guaranteed childcare products market. Carolina Patrocínio, a well-known tv hostess, has become the face of BabyLoop.

BiLD Analytics, a data science and business intelligence enterprise was founded.

Carolina Patrocínio, a famous portuguese hostess, next to childcare products

The group The Loop Co. was created, composed by two enterprises: Loop Future and Loop Circular, located in the historical centre of Coimbra.


We developed a platform which was used for covid-19 testing during the pandemic, and currently aids the vaccination program for the same disease.

Our partnership with Continente and Note was reestablished for the back to school sales.

BiLD Analytics was sold off to Ascent.

The Loop co.'s old office photo

The Loop Co. surpassed the 100 collaborators target. With this growth, there was a need to expand physically, so we opened a new office and logistics centre in Coimbra.

The Loop co.'s new office photo with collaborators in front of it

Release of our 2 new products: LoopOs and ZEROO Smart Packaging.

Acquisition of ColorElephant and Hydradev.

Opening of a new office in Oporto.

ZEROO logo
LoopOS logo
The Loop co.'s team from Porto gathering together with a few team members from Coimbra, sitting in a circle and talking to each other
our location

Where the magic happens

Our main offices are located in the centre of Portugal (GMT+0), which gives us the upper hand when it comes to both Nearshore and, especially, Offshore services.

3D location cursor pointing up
what we think

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